The Financial Times (FT) has announced a significant licensing deal with OpenAI, setting a new precedent in the intersection of artificial intelligence and journalism. This agreement, which makes FT the latest major news organization to collaborate with OpenAI, aims to integrate AI-driven tools into journalism practices and enhance information accessibility for ChatGPT users.

Daily print newspaper. (Image Source: Envato)

Under the terms of the deal, ChatGPT will use FT content to generate summaries, quotes, and links in its responses, ensuring that all information derived from the publication is properly attributed. This feature is intended to enrich the user experience with high-quality, reliable sources directly influencing AI outputs.

Additionally, OpenAI will collaborate with the FT to develop innovative AI products. This partnership builds on the FT’s existing engagement with AI technologies, as evidenced by their recent introduction of “Ask FT,” a generative AI search function powered by Anthropic’s Claude language model. This tool allows subscribers to navigate the publication’s extensive article archive more effectively.

John Ridding, CEO of the Financial Times Group, reaffirmed the organization’s dedication to high-quality journalism, emphasizing the ethical dimensions of such partnerships. “It’s right, of course, that AI platforms pay publishers for the use of their material,” said Ridding. He further highlighted the importance of embedding reliable sources in AI products for the benefit of users.

This partnership emerges in a broader context where OpenAI has secured several deals with news organizations like Axel Springer and the Associated Press to use their content for training AI models.

Not all interactions between news organizations and OpenAI have been favorable. The New York Times, for instance, filed a lawsuit against OpenAI and Microsoft in December 2023, accusing them of copyright infringement by verbatim recitation of its content. Other news outlets, including The Intercept, Raw Story, and AlterNet, have pursued similar legal actions, reflecting a spectrum of responses to the way AI technologies utilize journalistic content.