AI Interviews: Written Conversations on AI, Ethics, Innovation, and Society

Welcome to AImpactful AI Interviews, a growing collection of in-depth written conversations exploring how artificial intelligence is reshaping journalism, media, ethics, law, business, creativity, and everyday life.

Our guests are journalists, researchers, lawyers, founders, policymakers, and practitioners who share what they have learned working directly with AI, not from a distance.

Each AI Interview goes deeper than a headline or a quick take. These are long-form written interviews designed to capture the reasoning, the tensions, and the real-world experience behind artificial intelligence and its impact on society.

Behind
the Words

Rather than treating AI as a purely technical subject, these conversations look at artificial intelligence through a human lens, examining how it affects communication, democracy, creativity, and professional life.

Across
Borders

Our guests bring firsthand experience from across Europe and beyond, offering grounded perspectives on responsible AI, emerging regulations, media transformation, and innovation inside organizations of all sizes.

Built for
Reference

Whether you work in journalism, policy, law, business, or education, these written conversations offer the depth and clarity that short-form content rarely provides.

  • Published On: July 4th, 2024
    Published On: July 4th, 2024

    "AI ethics cannot be dictated solely by politicians or embedded by engineers into AI systems; it is something that we, as a society, must collectively discover and develop. "

  • Published On: June 12th, 2024
    Published On: June 12th, 2024

    "The key was finding the right place to apply AI. Some asked why we didn't automate the writing of the story since we have the documentation and summary. We wanted to ensure humans were in the loop, automating the time-consuming research work and freeing up journalists to do what they do best—call sources and talk to people, where the good stories are. "

  • Published On: June 3rd, 2024
    Published On: June 3rd, 2024

    "Since the beginning in 2018, I have focused on two main areas. First, Twitter/X, which has transformed from the go-to platform for media, journalists, and news to one of the most controversial platforms in recent years. Second, I address ways to cover news for younger audiences on various platforms, particularly TikTok, where I train newsrooms on effective storytelling and format strategies and support the opening of new channels."

  • Published On: May 27th, 2024
    Published On: May 27th, 2024

    "It is important to ensure bias-free data before starting a design, then select algorithms that do not result in bias or unethical actions when the data is trained."

What We Explore in AImpactful AI Interviews

Some of the themes that run through our written conversations.

How do organizations and researchers put responsible AI into practice? From Dr. Ansgar Koene on why neutral AI is a myth to Ruta Binkyte on AI fairness and Elizabeth M. Adams on AI ethics and societal impact, these conversations address bias, accountability, and what it takes to build AI systems that serve everyone.

AI raises legal questions that existing frameworks were not built to answer. Manuela Astrid Weixlbaumer explores AI and intellectual property in creative industries, while Irina Buzu examines the global regulatory vision for AI governance.

Who These Interviews Are For

AImpactful AI Interviews are created for journalists, communication professionals, policymakers, lawyers, founders, researchers, educators, and anyone navigating AI in their professional or personal life. Each conversation aims to provide context, lived experience, and thoughtful insight, helping readers understand not just what AI can do, but how it is being used, debated, and shaped in the real world.

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Prefer watching to reading? The AImpactful Video Podcast features filmed conversations with the same depth and focus on real-world AI impact.

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Founded by Branislava and Branimir Lovre to make artificial intelligence easier to understand, for everyone, not just professionals.

Frequently Asked Questions

Everything you need to know about AImpactful AI Interviews.

What are AImpactful AI Interviews?

AImpactful AI Interviews are in-depth written conversations with professionals working in the AI field and society. Each interview explores how AI is reshaping journalism, ethics, law, business, creativity, and everyday life through first-person perspectives and real-world experience.

How are AI Interviews different from the AImpactful Video Podcast?

While the AImpactful Video Podcast features filmed conversations, AI Interviews are published as written interviews. This format allows for deeper detail, easier reference, and accessibility for readers who prefer text over video.

What topics do the AI Interviews cover?

The interviews explore responsible AI and ethics, AI in journalism and media, AI policy and regulation, intellectual property, business innovation, digital transformation, women in AI, inclusion, and global perspectives on AI adoption.

Who are the guests?

Our guests include journalists, AI ethics researchers, media innovators, lawyers, founders, educators, and practitioners from across Europe and beyond. You can see the full list on the Our Guests page.

Can I suggest a guest or topic for an AI Interview?

Yes. If you would like to recommend a guest, suggest a topic, or explore collaboration opportunities, you can reach out through the Contact page on the AImpactful website.

Where can I learn more about AImpactful?

You can learn more about the platform, its mission, and founders on the Our AI Story page.

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